Gil Friend

  Ontological Coach • Strategic Advisor • Sustainability Pioneer  

I help world-changers think more clearly and act more powerfully.

For 50+ years, some of the world's best organizations drive meaningful, profitable change.

Now I work one-on-one with executives, founders, and emerging leaders committed to real impact, and to building businesses that serve life.

50+

Hall of Fame

Fortune 500

Global

YEARS IN
SUSTAINABILITY
SUSTAINABILITY
PIONEER
TO STARTUPS
IMPACT

50+

YEARS IN
SUSTAINABILITY

Hall of Fame

SUSTAINABILITY
PIONEER

Fortune 500

TO STARTUPS

Global

IMPACT

What clients say

“Working with Gil helped me transform sales from something I resisted into a powerful expression of my purpose — and my revenue 10x'd in six months”

Sarah Cove 
Managing Director, Taligens Group
“One of the best business investments I've made, ever..”

Mitch Ratcliffe
Director of Digital Strategy & Innovation, Intentional Futures


“Gil is one of the most thoughtful and creative thinkers I know in sustainable business.”


Joel Makower
Executive Chairman, Trellis Group

“One of the best business investments I've made, ever.”


Mitch Ratcliffe
Director of Digital Strategy & Innovation, Intentional Futures

“Gil is one of the most thoughtful and creative thinkers I know in sustainable business.”


Joel Makower
Executive Chairman, Trellis Group
“Gil helped me find a quiet power in my leadership — grounded, creative, and no longer reactive.”

Gayatri Roshan
CEO, Dashboard.Earth

“He helped us really envision what we thought was important around sustainability, and where we wanted to go.”


Michael Kobori
VP Sustainability, Levi Strauss & Co.

Ready to talk?

I work with a small number of clients at a time. If you're ready for a conversation, reach out.

© 2026 Gil Friend · Natural Logic Inc.
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